Anna Routh Photography Packaging
I have been so behind on posting these past couple of months – I have a lot of work I’m excited to share with you! Y’all know Anna, my bestie, who also happens to be a very talented photographer. We’ve been working on her packaging for a long time and it all finally came together awhile back. She had her logo designed by our very talented friend, Charlie Howlett, when she launched her business years ago. Anna just needed a way to tie everything together for her clients.
So we set forth creating a presentation for photo discs, as well as a gift option to send to her clients as a thank you when they book her. (See above and below). What girl doesn’t love a good nail polish? Especially when you’ve got a brand new ring to show off!
We used the company Kraft & Jute to produce the disc sleeves and vendor packet sleeves. I cannot recommend them enough, they produce a quality product that gives your presentation a nice, polished look.
I think it’s important to incorporate touches of whimsy in packaging, also, and I love doing so by using fun wording that will excite the customer. Remember, your packaging is an interaction with your client – have fun with it and make it consistent. Everyone loves to open up a present. Make your presentation a gift to them!